When buying barcode printers, there are a lot of factors that needs to be considered first. Think of the device driver, the software required, the cables needed, the environmental restrictions and many more. Considering that the printers will be used in printing barcodes on tags, labels or tickets, it needs to perform in such a way that it suits your needs.
Most of the time, people want their labels to be durable, and crisp. Either than that, there are also those who want their print outs to be colored and say, last for more than a year. This is when the two transfer methods come in. The first method is the thermal transfer where high quality and crisp prints outs are its results. Most of the time, they also last longer than expected. Thermal transfer works in such a way that heat transfers the carbon ribbon to the printing medium that is used. Unlike direct thermal where the medium needs to be heat sensitive, this method does not need it to be a similar to that. However, it must be noted that barcode printers that make use of this transfer method needs a lot of supplies in order to get the job done.
Direct thermal on the other hand is perfect for those who do not mind temporary print outs. Most of the times, they do not last for a year or so. Other than that, it must be noted that prints made out of this method are less durable as they tend to be damaged when exposed to heat and such. If you want to have prints outs in nothing but black, this printer is for you as it can not produce prints in any other colours except black. This method is also cheaper as there are no ribbon costs and the print head are more durable compared to that of thermal transfer barcode printers.
Whether you choose thermal or direct thermal when it comes to your barcode printer is up to you. It is important to consider your needs first before sealing the deal in this matter. For instance, if you are a travel and tour company where the need to print airline tickets is a must, choose thermal may be your best bet as they can print colours in logos and such. If you are a restaurant where you just need to print receipts after every transaction, then there is really on need for you to overspend on the latter as your prints will probably hit the bin in no time.