Mystery shopping is quite a new profession with candidates selected as being representative of the typical consumer that buys goods and services. The modern day Mystery Shopper is generally considered to represent a media consumer due to his/her age, lifestyle and tendencies which is a part of the selection process.
Who Uses Mystery Shoppers?
The service is used mostly by shopping centers, larger retail chains, and various service companies to ascertain and comprehend the various strengths and weak areas of these particular businesses. Is the information that is gathered, recorded and interpreted reliable or could steps be taken to improve the Mystery Shopping experience outcome?
Introducing the Innovative Datalogic Joya
Datalogic Mobile EBS has the ideal solution with a device that enables the immediate transfer of information to retailers. Data such as loyalty card data, value and number of purchase transactions as well as pertinent information regarding the preference of promotional or non promotional items has in the past been impossible to include in mystery shopping reports but Datalogic's new Joya will certainly change the face of Mystery Shopping! Here a some of the many benefits and features of the new Joya pod device.
*The Joya is a pod enabling interactive, intelligent shopping as it allows the customer to compare available choices or brands, up-coming promotions and continual up-dating on the purchase value right up to the check-out point. This new shopping instrument will make for a fun, fast and enjoyable shopping experience.
*Datalogics Joya has a triple functionality as it can be utilized as a suitable survey instrument by detective customers or a Mystery Shopper without the knowledge of staff. It also offers various applications that can supply useful information about different services on offer. Thirdly; extra features that improve the registration of the information necessary for the survey can be added to the unit.
*The Joya has characteristics that allow retailers to know customers preferences and shopping tendencies directly in a way that is simple to use and extremely useful.
Datalogics innovative Joya is without doubt a purchase instrument which will transform consumers into devoted customers of the store. This fact has been demonstrated via trials with the comparison of data of those stores equipped with the pod and those that were not. Of those retailers that trialed the pods a remarkable sales improvement of 10-15% with some areas as high as 30% with customer retention rate tripled!
For sure the assistance modernity in retailing is a major player in improving the pleasantness and preferences of a customers shopping experience. Datalogic has many quality POS products and industry solutions including barcode scanners, mobile PCs, scales, software and accessories that will ensure a better retail and better business experience for you and your customers. Take a look online here at POSMarket and see the fabulous range of Datalogic equipment we currently have in stock.